March 14, 2007
 

This is the first posting on my new weblog. As a way of introduction, my name is Chia-Lin Simmons and I am a marketing geek with a technological bent and passion for Digital Media. I co-host a weekly podcast about the technology, creation, distribution, consumption and monetization of digital media and its effects on traditional media and marketing call “On Digital Media” (ODM). If it’s part of the digital media ecosystem, Web 2.0 or anything fascinating to a techno marketing geek, you’ll likely to hear about it on the On Digital Media podcast!

In my “day job”, I am the Vice President of Strategic Alliances for Audible Inc., a NASDEQ-listed digital media company. I manage the marketing, business development and product development efforts for the company’s Devices, Wireless, Physical & Online Retail, Podcasting, Emerging Technology and Enterprise businesses. I was responsible for the global launch of Audible’s Wireless business and the development and launch of the company’s wireless software product and services, AudibleAir. (check out the review of the launch by New York Times Technology reviewer David Pogue)

Prior to Audible, I was a marketing executive living in the San Francisco Bay area. I have held key positions in companies such as Wired, CNET: The Computer Network, Beyond.com, and other Digital Media brands. From 1998 – 2000, I was was an active member of the digital media and technology community in the Bay Area and was the former Executive Director and steering committee member for San Francisco Women on the Web (SFWoW).

On the educational front, I graduated Magna cum Laude and Phi Beta Kappa from U.C. San Diego in 1995 and received my MBA in 2002 from Cornell University, where I was a Park Leadership Fellow. I also have a JD from George Mason University and am a member of the New York State Bar.

For more on me, please to go to www.linkedin.com/in/csimmons

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